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Telecom and IT industry

Enterprise A2P SMS market 2020 BY MANUFACTURERS, REGIONS, TYPE AND APPLICATION, FORECAST TO 2026

  • Code : SMI12712
  • Pages : 285
  • Date : Nov, 2019
  • Category : Telecom and IT
  • Publisher : SMI
  • Format : SMI PPT FormatSMI PDF Format

  • Purchase Options

 

A2P SMS Messaging for enterprises is a type of 2-way SMS enterprise solution, is an ideal solution for maintaining consistent and timely communication with customers. It offers quality and important communication with the customer and clients as it is a very efficient communication channel that allows people to contact easily with their favorite brand and companies directly and also allow them to send feedback. This tool helps in building strong and long-term customer relationships.

The global enterprise A2P SMS market was valued at US$ 59.9 billion in 2016 and is projected to reach US$ 108.2 billion by 2025, exhibiting a CAGR of 6.1% over the forecast period (2017-2025).

Increasing application of A2P SMS Messaging across various end-use industries such as banking, food delivery, payments, and healthcare is predominantly fueling the market growth of A2P SMS messaging for enterprises. This solution offers highest revenue generation of the companies due to the growing demand for strong connectivity by consumer across the bank and financial institution is further projected to fuel the market growth of A2P SMS messaging. Furthermore increasing launch of innovation in A2P SMS messaging is also projected to propel the market growth. For instance, in March 2019, Enterprise-grade CPaaS company Bandwidth announced the launch of its local A2P messaging solution, a first-of-its-kind API that allows businesses to send sanctioned high-volume, burst SMS messaging using local phone numbers over newly created 10DLC (ten-digit long code) SMS routes.

From the geographical perspective, Asia Pacific is expected to exhibit significant growth over the forecast period and this can be attributed to the presence of major countries such as Japan contributing to the regional market growth. For instance, in November 2016, NTT Communications Corporation, announced the launch of its new A2P SMS International Hubbing Service, that is available immediately, enables enterprises to send Application to Person (A2P) SMS messages for marketing and authentication purposes to mobile subscribers overseas via short, secure routes.

Key Developments:

• In December 2018, Cloud-communication platform service provider Route Mobile Limited, a Member of Oracle Partner Network (OPN), has collaborated with Oracle Marketing Cloud, part of Oracle Customer Experience (CX) Cloud Suit for mobile consumer engagement with SMS messaging as a preferred channel for reaching consumers.

• In November 2018, Verizon announced that it will launch support for RCS messaging in “early 2019.” The move is potentially significant as RCS is the new texting standard set to replace SMS just as soon as carriers around the world update their systems to support it.

• In June 2019, a global cloud communications provider, announced it has entered into an exclusive partnership with Ooredoo Global Services, to provide A2P SMS services for a number of Ooredoo Group’s operating companies.

Market Dynamics:

Increasing number of mobile phone users poses as a major factor driving growth the enterprise A2P SMS market, globally. According to Coherent Market Insights, around 4900 million mobile phone users were globally preset in 2016. This number is projected to reach 5500 million by 2021. Growing e-commerce industry, increasing demand for SMS services in the banking and finance industries, and increasing adoption of networking devices, also contribute to significant market growth.

Market Taxonomy:

This report segments the global enterprise A2P SMS market on the basis of application, organization size, end users, and geography. On the basis of application, the market is segmented into pushed content services, customer relationship management services, Promotional Campaigns, and interactive services. On the basis of organization size, the market is segmented into small and medium and large enterprises. On the basis of end users, the market is segmented into education, utilities, Banking, Finance, service and insurance, government, healthcare, advertising, retail & e-commerce, and transport. For a comprehensive understanding of market dynamics, the market is analyzed across key geographical regions namely, North America, Europe, Asia Pacific, Latin America, Africa, and Middle East. Each of these regions is analyzed on the basis of market findings across major countries in these regions, for a macro-level understanding of the market.

Key features of the study:

• This report provides an in-depth analysis of the enterprise A2P SMS market with market size (US$ Million) and CAGR (%) over the forecast period: 2017 - 2025, considering 2016 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
• It profiles leading players in the global enterprise A2P SMS market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments, and strategies
• Key companies covered as part of this study include Syniverse Technologies, LLC, AMD Telecom S.A., Fortytwo Telecom AB., CLX Communications AB, Ogangi Corporation, Silverstreet BV, Tanla Solutions Ltd., Symsoft AB, Cybercomm, and Infobip Ltd.
• Insights from this report will allow marketers and management authorities of companies to make informed decisions with respect to their future product launch, technology upgrades, market expansion, and marketing tactics
• Various strategy matrices used in analyzing the enterprise A2P SMS market would provide stakeholders vital inputs to make strategic decisions accordingly

Detailed Segmentation:

• Global enterprise A2P SMS Market, By Application:
o Pushed Content Services
o Customer Relationship Management Services
o Promotional Campaigns
o Interactive Services
• Global enterprise A2P SMS Market, By Organisation Size:
o Small and Medium Enterprises
o Large Enterprises
• Global enterprise A2P SMS Market, By End Users:
o Education
o Utilities
o BFSI
o Government
o Healthcare
o Advertising
o Retail & E-commerce
o Transport
o Others
• Global enterprise A2P SMS Market, By Geography:
o North America
 By Country
 U.S.
 Canada
 By Segmentation
 By Application:
 Pushed Content Services
 Customer Relationship Management Services
 Promotional Campaigns
 Interactive Services
 By Organisation Size:
 Small and Medium Enterprises
 Large Enterprises
 By End Users:
 Education
 Utilities
 BFSI
 Government
 Healthcare
 Advertising
 Retail & E-commerce
 Transport
 Others
o Europe
 By Country
 Germany
 U.K.
 France
 Italy
 Spain
 Russia
 Rest of Europe
 By Segmentation
 By Application:
 Pushed Content Services
 Customer Relationship Management Services
 Promotional Campaigns
 Interactive Services
 By Organisation Size:
 Small and Medium Enterprises
 Large Enterprises
 By End Users:
 Education
 Utilities
 BFSI
 Government
 Healthcare
 Advertising
 Retail & E-commerce
 Transport
 Others
o Asia Pacific
 By Country
 China
 India
 Japan
 Australia
 South Korea
 ASEAN
 Rest Of Asia Pacific
 By Segmentation
 By Application:
 Pushed Content Services
 Customer Relationship Management Services
 Promotional Campaigns
 Interactive Services
 By Organisation Size:
 Small and Medium Enterprises
 Large Enterprises
 By End Users:
 Education
 Utilities
 BFSI
 Government
 Healthcare
 Advertising
 Retail & E-commerce
 Transport
 Others
o Latin America
 By Country
 Brazil
 Mexico
 Rest Of Asia Pacific
 By Segmentation
 By Application:
 Pushed Content Services
 Customer Relationship Management Services
 Promotional Campaigns
 Interactive Services
 By Organisation Size:
 Small and Medium Enterprises
 Large Enterprises
 By End Users:
 Education
 Utilities
 BFSI
 Government
 Healthcare
 Advertising
 Retail & E-commerce
 Transport
 Others
o Africa
 By Country
 South Africa
 Central Africa
 North Africa
 By Segmentation
 By Application:
 Pushed Content Services
 Customer Relationship Management Services
 Promotional Campaigns
 Interactive Services
 By Organisation Size:
 Small and Medium Enterprises
 Large Enterprises
 By End Users:
 Education
 Utilities
 BFSI
 Government
 Healthcare
 Advertising
 Retail & E-commerce
 Transport
 Others
o Middle East
 By Country
 GCC
 Israel
 Rest Of Middle East
 By Segmentation
 By Application:
 Pushed Content Services
 Customer Relationship Management Services
 Promotional Campaigns
 Interactive Services
 By Organisation Size:
 Small and Medium Enterprises
 Large Enterprises
 By End Users:
 Education
 Utilities
 BFSI
 Government
 Healthcare
 Advertising
 Retail & E-commerce
 Transport
 Others
• Company Profiles
 Syniverse Technologies, LLC
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 AMD Telecom S.A.
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Fortytwo Telecom AB.
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 CLX Communications AB
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Ogangi Corporation
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Silverstreet BV
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Tanla Solutions Ltd.
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Symsoft AB
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Cybercomm
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
 Infobip Ltd
 Company Overview
 Product Portfolio
 Financial Performance
 Recent Developments/Updates
• Available Customization
 Detailed Analysis of P2A SMS Market
 Detailed Analysis of P2P SMS Market
 Detailed Analysis of SMS Firewall Market
 Additional Company Profile

"*" marked represents similar segmentation in other categories in the respective section.

Table of Content
1. Research Objective and assumption
o Research Objectives
o Assumptions
o Abbreviations
2. Market Purview
o Report Description
? Market Definition and Scope
o Executive Summary
? Market Snippet By End Users
? Market Snippet By Application
? Market Snippet By Organisation Size
? Market Snippet By Region
o Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
o Market Dynamics
? Drivers
? Restraints
? Market Opportunities
? Regulatory Scenario
? Industry Trend
? PEST Analysis
? Merger and Acquisitions
? New Product Approvals/Launch
? Promotion and Marketing Initiatives
4. Global Enterprise A2P SMS Market, By Application, 2015 - 2025 (USD Million)
o Introduction
? Market Share Analysis, 2016 and 2025 (%)
? Segment Trends
o Pushed Content Services
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Customer Relationship Management Services
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Promotional campaigns
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Interactive Services
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
5. Global Enterprise A2P SMS Market, By Organisation Size, 2015 - 2025 (USD Million)
o Introduction
? Market Share Analysis, 2016 and 2025 (%)
? Segment Trends
o Small and Medium Enterprises
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Large Enterprises
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
6. Global Enterprise A2P SMS Market, By End Users, 2015 - 2025 (USD Million)
o Introduction
? Market Share Analysis, 2016 and 2025 (%)
? Segment Trends
o Education
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Utilities
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o BFSI
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Government
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Healthcare
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Advertising
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Retail & E-commerce
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Transport
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
o Others
? Introduction
? Market Size and Forecast, 2015 - 2025, (USD Million)
7. Global Enterprise A2P SMS Market, By Regions, 2015 - 2025 (USD Million)
o Introduction
? Market Share Analysis, By Region, 2016 and 2025 (%)
o North America
? Introduction
? Market size and Forecast,2015 - 2025 (USD Million)
? By Segment
? Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
? Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
? Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
? By Country
? U.S.
? Canada
o Europe
? Introduction
? Market size and Forecast,2015 - 2025 (USD Million)
? By Segment
? Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
? Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
? Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
? By Country
? Germany
? UK
? France
? Italy
? Spain
? Russia
? Rest of Europe
o Asia Pacific
? Introduction
? Market size and Forecast,2015 - 2025 (USD Million)
? By Segment
? Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
? Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
? Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
? By Country
? China
? India
? Japan
? Australia
? South Korea
? ASEAN
? Rest Of Asia Pacific
o Latin America
? Introduction
? Market size and Forecast,2015 - 2025 (USD Million)
? By Segment
? Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
? Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
? Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
? By Country
? Brazil
? Mexico
? Rest Of Asia Pacific
o Africa
? Introduction
? Market size and Forecast,2015 - 2025 (USD Million)
? By Segment
? Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
? Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
? Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
? By Country
? South Africa
? Central Africa
? North Africa
o Middle East
? Introduction
? Market size and Forecast,2015 - 2025 (USD Million)
? By Segment
? Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
? Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
? Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
? By Country
? GCC
? Israel
? Rest Of Middle East
8. Competitive Landscape
o Company Profiles
? Syniverse Technologies, LLC
? Company Overview
? Product Portfolio
? Financial Performance
? Recent Developments/Updates
? AMD Telecom S.A.
? Fortytwo Telecom AB.
? CLX Communications AB
? Ogangi Corporation
? Silverstreet BV
? Tanla Solutions Ltd.
? Symsoft AB
? Cybercomm
? Infobip Ltd
o Analyst Views
9. Section
o Available Customizations
o References
o Research Methodology
o About us and Sales Contact
*Browse all the market data tables and figures on "Global Enterprise A2P SMS (CGM) Market - Global forecast to 2025".

 

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The report efficiently evaluates the market from various dimensions to deliver an end-product that is informative, elaborate, and accurate and includes detailed market segmentation, regional analysis, and competitive landscape of the industry.
The report efficiently evaluates the current market size and provides industry forecast. The market was valued at xx Million US$ in 2019, and is expected to grow at a CAGR of xx% during the period 2020-2027.
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Market is segmented by Types, Applications, Technology, End-use Industries, and Regions.
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