The latest update of “Global Cloud Advertising Market” released by Stratagem Market Insights, forecasts further growth in the global supply and demand. The market report builds upon our previous iteration and the new release reinforces the sentiment that the 2021-2028 period is expected to be a promising period for the global Cloud Advertising Market.
Overview of the Cloud Advertising Market:
Cloud advertising is rapidly becoming a popular option among brands and advertisers. With more than two-thirds of the world's population having access to the Internet, this technology is an excellent way to reach new customers. With a variety of features and customizable pricing plans, cloud advertising has been gaining ground in the past few years. With the increasing use of digital media, there are several new opportunities in the cloud advertising market. Several companies in the market are looking to capitalize on this growing trend.
The global cloud advertising market focuses on six regions, such as North America, Asia Pacific, South America, Europe, the Middle East, and Africa.
Drivers:
The increasing incidence of data centers in the world is expected to fuel the growth of the global cloud advertising market over the forecast period. For instance, according to CloudScene, there are around 8000 data centers in the world. Currently, the cloud advertising market is made up of both platforms and services. These technologies enable companies to achieve revenue growth through dynamic advertisement insertion, real-time engagement and improved data-to-decision times. Many platforms and services are available today to help companies create customized marketing campaigns and automate repetitive tasks, such as sending one-pagers and emails at regular intervals. These applications also provide integrated data and enable teams to collaborate effectively. The increasing launch of services in the world is estimated to propel the growth of the global cloud advertising market.
Restraints:
Less awareness related to cloud computing is expected to hinder the growth of the global cloud advertising market.
Regional Insights:
In regions, North America is expected to dominate the growth of the global cloud advertising market, owing to the increasing prevalence of data centers in the region. For instance, according to AFCOM, currently, there are 2,670 data centers in the U.S. Moreover, the Asia Pacific is estimated to witness significant growth in the global cloud advertising market owing to the increasing prevalence of cloud computing companies in the region. Moreover, the increasing presence of key market players in the region is assessed to drive the market growth.
Competitive Section:
Key players operating in the global cloud advertising market include IBM Corporation, Oracle Corporation, Sprinklr Inc., Google LLC (Alphabet Inc.), and Adobe Systems Incorporated.
In June 2018, Magento Commerce was acquired by Adobe.
Market Estimation:
The data processed and validated in secondary and primary research is analyzed to compute market estimation statistics. It involves market breakdown, bottom-up, and top-down research. Our research team considers macroeconomic factors to forecast a comprehensive statistical time series. Each data point is validated through the process data triangulation method to derive the final market estimation.
COVID-19 Impact:
The updated report, free extract available, comes with an option to access premium features that covers extensive past, current, and future data. Other valuable updates to the global Cloud Advertising Market report include a reviewed and refined pricing model for manufacturing and launch prices. The report incorporates new content to help give decision-makers key knowledge about the market and offers up-to-date forecasts accounting for the economic situation and impact of COVID-19.
Market Competition Assessment:
The Cloud Advertising Market is observed as the most diversified and competitive market comprising a large number of players. The market is dominated by several players, depending on their major competencies. The key players in this market are
- Adobe (US)
- Oracle (US)
- Salesforce (US)
- Google (US)
- IBM (US)
- SAP (Germany)
- Acquia (US)
- Demandbase (US)
- Experian (US)
- Kubient (US)
- FICO (US)
- HubSpot (US)
- Imagine Communications (US)
- InMobi (India)
- Marin Software (US)
- Sitecore (US)
- MediaMath (US)
- Nielsen (US)
- PEGA (US)
- Sailthru (US)
Segments Covered in the Report:
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2028. For the purpose of this study, Stratagem Market Insights has segmented the global Cloud Advertising Market report on the basis of Types, Applications, and Regions.
By Product Type, the market is primarily segmented into:
- Customer Management
- Campaign Management
By Applications, the market is segmented into:
- Retail & Consumer Goods
- Travel & Hospitality
The report covers the following Regions:
- North America
- Latin America
- Europe
- Asia Pacific
- Africa
- Middle East
Primary Research Insights:
The process of primary research starts with the verification and validation of every detail obtained in secondary research. This is done with the help of industry experts and in-house analysts who check the authentication of the data. Stratagem Market Insights also ensures that our research is not restricted by certain boundaries, which is why we consult each individual in the value chain including raw materials suppliers, local vendors, wholesale dealers, distributors, etc. We also make sure that every detail provided in the document will hold a certain value and it will not be trivial information. Moreover, current market trends, growth opportunities, drivers, and restraints are computed in primary research only.
The Report Sheds Light on Various Aspects of the Market, Some of the important ones are:
- What can be the best investment choices for venturing into new product and service lines?
- Which regions might see the demand maturing in certain segments in near future?
- Which government regulations might challenge the status of key regional markets?
- What are some of the value-grab opportunities in various segments?
- What will be the barrier to entry for new players in the market?
Why You Should Buy This Report:
- The report provides an all-inclusive environment of the analysis for the market
- In-depth secondary research and primary interviews
- Impact of various social, political, and economic factors
- Porter’s Five Forces Analysis
- Competitive Landscape
Available Customizations:
Custom research is one of the most crucial components of the business strategy that helps an organization gain insight into a specific business sector, aligned with its specific area of interest. Thus, SMI offers more accurate, pragmatic, and actionable information specifically tailored to suit your business needs.
Table of Content
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered: Ranking by Cloud Advertising Market Revenue
1.4 Market Analysis by Type
1.5 Market by Application
1.5.1 Global Cloud Advertising Market Share by Application: 2021 VS 2028
1.6 Coronavirus Disease 2019 (Covid-19) Impact: Cloud Advertising Market
1.6.1 How the Covid-19 is Affecting the Cloud Advertising Market
1.6.1.1 Cloud Advertising Market Business Impact Assessment - Covid-19
1.6.2 Market Trends and Cloud Advertising Market Potential Opportunities in the COVID-19 Landscape
1.6.3 Measures / Proposal against Covid-19
1.6.3.1 Government Measures to Combat Covid-19 Impact
1.7 Study Objectives
1.8 Years Considered
2 Global Growth Trends by Regions
2.1 Cloud Advertising Market Perspective (2015-2028)
2.2 Cloud Advertising Market Growth Trends by Regions
2.2.1 Cloud Advertising Market Size by Regions: 2015 VS 2021 VS 2028
2.2.2 Cloud Advertising Market Historic Market Share by Regions (2015-2021)
2.2.3 Cloud Advertising Market Forecasted Market Size by Regions (2021-2028)
2.3 Industry Trends and Growth Strategy
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Challenges
2.3.4 Porters Five Forces Analysis
2.3.5 Cloud Advertising Market Growth Strategy
2.3.6 Primary Interviews with Key Cloud Advertising Market Players (Opinion Leaders)
3 Competition Landscape by Key Players
3.1 Global Top Cloud Advertising Market Players by Market Size
3.1.1 Global Top Cloud Advertising Market Players by Revenue (2015-2021)
3.1.2 Global Cloud Advertising Market Revenue Market Share by Players (2015-2021)
3.1.3 Global Cloud Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.2 Global Cloud Advertising Market Concentration Ratio
3.2.1 Global Cloud Advertising Market Concentration Ratio (CR5 and HHI)
3.2.2 Global Top 10 and Top 5 Companies by Cloud Advertising Market Revenue in 2019
3.3 Cloud Advertising Market Key Players Head office and Area Served
3.4 Key Players Cloud Advertising Market Product Solution and Service
3.5 Date of entering into Cloud Advertising Market
3.6 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type (2015-2028)
4.1 Global Cloud Advertising Market Historic Market Size by Type (2015-2021)
4.2 Global Cloud Advertising Market Forecasted Market Size by Type (2021-2028)
5 Cloud Advertising Market Breakdown Data by Application (2015-2028)
5.1 Global Cloud Advertising Market Size by Application (2015-2021)
5.2 Global Cloud Advertising Market Forecasted Market Size by Application (2021-2028)
6 North America
6.1 North America Cloud Advertising Market Size (2015-2021)
6.2 Cloud Advertising Market Key Players in North America (2019-2021)
6.3 North America Cloud Advertising Market Size by Type (2015-2021)
6.4 North America Cloud Advertising Market Size by Application (2015-2021)
7 Europe
7.1 Europe Cloud Advertising Market Size (2015-2021)
7.2 Cloud Advertising Market Key Players in Europe (2019-2021)
7.3 Europe Cloud Advertising Market Size by Type (2015-2021)
7.4 Europe Cloud Advertising Market Size by Application (2015-2021)
8 China
8.1 China Cloud Advertising Market Size (2015-2021)
8.2 Cloud Advertising Market Key Players in China (2019-2021)
8.3 China Cloud Advertising Market Size by Type (2015-2021)
8.4 China Cloud Advertising Market Size by Application (2015-2021)
9 Japan
9.1 Japan Cloud Advertising Market Size (2015-2021)
9.2 Cloud Advertising Market Key Players in Japan (2019-2021)
9.3 Japan Cloud Advertising Market Size by Type (2015-2021)
9.4 Japan Cloud Advertising Market Size by Application (2015-2021)
10 Southeast Asia
10.1 Southeast Asia Cloud Advertising Market Size (2015-2021)
10.2 Cloud Advertising Market Key Players in Southeast Asia (2019-2021)
10.3 Southeast Asia Cloud Advertising Market Size by Type (2015-2021)
10.4 Southeast Asia Cloud Advertising Market Size by Application (2015-2021)
11 India
11.1 India Cloud Advertising Market Size (2015-2021)
11.2 Cloud Advertising Market Key Players in India (2019-2021)
11.3 India Cloud Advertising Market Size by Type (2015-2021)
11.4 India Cloud Advertising Market Size by Application (2015-2021)
12 Central & South America
12.1 Central & South America Cloud Advertising Market Size (2015-2021)
12.2 Cloud Advertising Market Key Players in Central & South America (2019-2021)
12.3 Central & South America Cloud Advertising Market Size by Type (2015-2021)
12.4 Central & South America Cloud Advertising Market Size by Application (2015-2021)
13 Key Players Profiles
13.1 Company Details
13.2 Business Overview and Its Total Revenue
13.3 Cloud Advertising Market Introduction
13.4 Cloud Advertising Market Business (2015-2021)
13.5 Recent Development
14 Analyst's Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.2 Data Source
15.2 Disclaimer
15.3 Author Details
List of Table
Table 1. Cloud Advertising Market Key Market Segments
Table 2. Key Players Covered: Ranking by Cloud Advertising Market Revenue
Table 3. Ranking of Global Top Cloud Advertising Market Manufacturers by Revenue (US$ Million) in 2019
Table 4. Global Cloud Advertising Market Size Growth Rate by Type (US$ Million): 2021 VS 2028
Table 5. COVID-19 Impact Global Market
Table 6. Opportunities and Trends for Cloud Advertising Market Players in the COVID-19 Landscape
Table 7. Present Opportunities in China & Elsewhere Due to the Coronavirus Crisis
Table 8. Key Regions/Countries Measures against Covid-19 Impact
Table 9. Proposal for Cloud Advertising Market Players to Combat Covid-19 Impact
Table 10. Global Cloud Advertising Market Size Growth by Application (US$ Million): 2021 VS 2028
Table 11. Global Cloud Advertising Market Size by Regions (US$ Million): 2021 VS 2028
Table 12. Global Cloud Advertising Market Size by Regions (2015-2021) (US$ Million)
Table 13. Global Cloud Advertising Market Share by Regions (2015-2021)
Table 14. Global Cloud Advertising Market Forecasted Market Size by Regions (2021-2028) (US$ Million)
Table 15. Global Cloud Advertising Market Share by Regions (2021-2028)
Table 16. Market Top Trends
Table 17. Key Drivers: Impact Analysis
Table 18. Key Challenges
Table 19. Cloud Advertising Market Growth Strategy
Table 20. Main Points Interviewed from Key Cloud Advertising Market Players
Table 21. Global Cloud Advertising Market Revenue by Players (2015-2021) (Million US$)
Table 22. Global Cloud Advertising Market Share by Players (2015-2021)
Table 23. Global Top Cloud Advertising Market Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Cloud Advertising Market as of 2019)
Table 24. Global Cloud Advertising Market by Players Market Concentration Ratio (CR5 and HHI)
Table 25. Key Players Headquarters and Area Served
Table 26. Key Players Cloud Advertising Market Product Solution and Service
Table 27. Date of entering into Cloud Advertising Market
Table 28. Mergers & Acquisitions, Expansion Plans
Table 29. Global Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 30. Global Cloud Advertising Market Size Share by Type (2015-2021)
Table 31. Global Cloud Advertising Market Revenue Market Share by Type (2021-2028)
Table 31. Global Cloud Advertising Market Size Share by Application (2015-2021)
Table 33. Global Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 34. Global Cloud Advertising Market Size Share by Application (2021-2028)
Table 35. North America Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 36. North America Key Players Cloud Advertising Market Share (2019-2021)
Table 37. North America Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 38. North America Cloud Advertising Market Share by Type (2015-2021)
Table 39. North America Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 40. North America Cloud Advertising Market Share by Application (2015-2021)
Table 41. Europe Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 42. Europe Key Players Cloud Advertising Market Share (2019-2021)
Table 43. Europe Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 44. Europe Cloud Advertising Market Share by Type (2015-2021)
Table 45. Europe Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 46. Europe Cloud Advertising Market Share by Application (2015-2021)
Table 47. China Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 48. China Key Players Cloud Advertising Market Share (2019-2021)
Table 49. China Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 50. China Cloud Advertising Market Share by Type (2015-2021)
Table 51. China Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 52. China Cloud Advertising Market Share by Application (2015-2021)
Table 53. Japan Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 54. Japan Key Players Cloud Advertising Market Share (2019-2021)
Table 55. Japan Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 56. Japan Cloud Advertising Market Share by Type (2015-2021)
Table 57. Japan Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 58. Japan Cloud Advertising Market Share by Application (2015-2021)
Table 59. Southeast Asia Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 60. Southeast Asia Key Players Cloud Advertising Market Share (2019-2021)
Table 61. Southeast Asia Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 62. Southeast Asia Cloud Advertising Market Share by Type (2015-2021)
Table 63. Southeast Asia Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 64. Southeast Asia Cloud Advertising Market Share by Application (2015-2021)
Table 65. India Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 66. India Key Players Cloud Advertising Market Share (2019-2021)
Table 67. India Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 68. India Cloud Advertising Market Share by Type (2015-2021)
Table 69. India Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 70. India Cloud Advertising Market Share by Application (2015-2021)
Table 71. Central & South America Key Players Cloud Advertising Market Revenue (2019-2021) (Million US$)
Table 72. Central & South America Key Players Cloud Advertising Market Share (2019-2021)
Table 73. Central & South America Cloud Advertising Market Size by Type (2015-2021) (Million US$)
Table 74. Central & South America Cloud Advertising Market Share by Type (2015-2021)
Table 75. Central & South America Cloud Advertising Market Size by Application (2015-2021) (Million US$)
Table 76. Central & South America Cloud Advertising Market Share by Application (2015-2021)
Table 77. Company Details
Table 78. Business Overview
Table 79. Product details
Table 80. Revenue in Cloud Advertising Market Business (2015-2021) (Million US$)
Table 81. Recent Development
List of Figures
Figure 1. Global Cloud Advertising Market Share by Type: 2021 VS 2028
Figure 2. Global Cloud Advertising Market Share by Application: 2021 VS 2028
Figure 3. Emergency Care Case Studies
Figure 4. Outpatient Facilities Case Studies
Figure 5. Hospitals Case Studies
Figure 6. Home Healthcare Facilities Case Studies
Figure 7. Cloud Advertising Market Report Years Considered
Figure 8. Global Cloud Advertising Market Size YoY Growth 2015-2028 (US$ Million)
Figure 9. Global Cloud Advertising Market Share by Regions: 2021 VS 2028
Figure 10. Global Cloud Advertising Market Share by Regions (2021-2028)
Figure 11. Porter's Five Forces Analysis
Figure 12. Global Cloud Advertising Market Share by Players in 2019
Figure 13. Global Top Cloud Advertising Market Players by Company Type (Tier 1, Tier 2, and Tier 3) (based on the Revenue in Cloud Advertising Market as of 2019
Figure 14. The Top 10 and 5 Players Market Share by Cloud Advertising Market Revenue in 2019
Figure 15. North America Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 16. Europe Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 17. China Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 18. Japan Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 19. Southeast Asia Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 20. India Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 21. Central & South America Cloud Advertising Market Size YoY Growth (2015-2021) (Million US$)
Figure 22. Bottom-up and Top-down Approaches for This Report
Figure 23. Data Triangulation
Figure 24. Key Executives Interviewed
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